Various theories of human nature

How to Use Powerful and Creative Verbs

How to Use Powerful and Creative Verbs Verbs are action words, right? We all remember that from elementary school. Verbs describe the action that is taking place. But verbs dont have to surrender all the fun and emotional power to adjectives- the words that traditionally paint the pictures in our heads. As a matter of fact, the most powerful writers use verbs quite effectively to illustrate their writing. Review Your Verbs After you complete a draft of your paper, it might be a good idea to conduct a verb inventory. Just read over your draft and underline all your verbs. Do you see repetition? Are you bored? Verbs like said, walked, looked, and thought can be replaced with more descriptive words like mumbled, sauntered, eyeballed, and pondered. Here are a few more suggestions: Looked: gazedstaredsevered (with his eyes) Walked: strolledspideredsashayedskulked Said: suggestedutteredbellowedargued Get Creative With Verbs One way to make verbs more interesting is to invent them from other word forms. Sounds illegal, doesnt it? But its not like youre printing dollar bills in your basement. One type of noun that works well is animal types, since some animals have very strong characteristics. Skunks, for instance, have a reputation for being stinky or spoiling the air. Do the following statements evoke powerful images? He skunked the party up with his cologne...She snaked the hallways...She wormed her way out of the class... Jobs as Verbs Another noun type that works well is names of occupations. We often use doctor as a verb, as in the following sentence: She doctored the paper until it was perfect. Doesnt that evoke the image of a woman hovering over a piece of writing, tools in hand, crafting and nurturing the paper to perfection? What other occupations could paint such a clear scene? How about police? Mrs. Parsons policed her garden until it was completely pest free. You can get very creative with unusual verbs: bubble-wrapped the insult (to suggest that the insult was surrounded by softer words)tabled your idea But you do have to use colorful verbs tactfully. Use good judgment and dont overdo the creativity. Language is like clothingtoo much color can be just plain odd. List of Power Verbs abscond accelerate adapt advocate afflict agonize analyze anticipate ascertain aspire assess assimilate barter better bypass calculate challenge champion clarify coordinate define delegate describe detail devalue dispense divert duplicate examine execute exhibit expedite facilitate forge formulate generalize generate halt halve hypothesize illustrate implement inquire labor launch lull manipulate model monitor observe observe orchestrate position procure qualify reconcile refrain regulate restructure revisit secure simplify solve surpass table tabulate taint thwart trigger undervalue undulate utilize value verify verify vex

International management Essay Example | Topics and Well Written Essays - 3000 words

International management - Essay Example This will call for development, implementation and control of marketing strategies needed to attain and sustain firm’s competitive advantage through analysis and evaluation of contemporary issues in the marketing practice and development of a strategic marketing plan. The purpose of competitive strategy is to achieve sustainable competitive advantage to enhance business financial performance and recognizing relationships between elements of marketing mix and assessment of the competitive aspects of the market and industry structure. Firms competing in foreign markets may choose to adapt their products to fit local market needs or to standardize their offer so as to keep costs low, and to understand principles and behaviors underlying appropriate methods and effective performance I project based teams. Introduction Hewlett-Packard Company is a multinational information and technology corporation that provides hard ware, software, and technological services to final end consumer s, small and medium enterprises and large enterprises including governments, health and education sectors. It has a significant global market share specializing in developing and manufacturing networking hardware, computing networks and software, data storage and delivery of innovation and technological services to its clients. The firm sells its products and services directly to the consumers via online distribution, retail outlets such as consumer electronics and office supply, partnership production and consulting with major technology vendors. With a wide range of products in its line the company boasts diversification in enterprise security services such as network security, information security and information assurance compliancy, wireless access points, mobile applications, analytics and portfolio management software (HP.com). Whenever firms go international, major marketing decision to be made is what marketing program is to be devised; choice between development of a globa l product and creation of adapted product that satisfies foreign market’s consumer needs while meeting the global efficiency goals and responsiveness (Qian & N.B.E.R, 2012, 4). This paper will seek to evaluate the international marketing strategy by Hewlett-Packard Company [HP] and evaluate the effectiveness for its products and the impacts of the strategy in its global standards and market share. International Marketing Strategy As an international corporation HP Company has applied several international marketing strategies in a bid to acquire significant market share and coupled by the industry it is in, its innovative strategies of production gives it market sustainability. The logic behind this is formulation of competitive marketing strategies such as relationship marketing which serve as a moderator for sustenance of positional advantages (Peterson, 2007, 2) coupled with the production competitive advantage gives the firm positive impacts of competition and market cond itions on the formulation of other marketing strategies. Literature Review Standardization is selling of the same products in all markets regardless of the economic, socio- cultural and economic backgrounds; a driving force of globalization trends in the market due to higher convergence of consumer needs, tastes and preferences, more technological uniformity and